Riot isn’t your typical lead generation agency. Our business is built on expertise and experience, enhanced with AI to make lead generation smarter, faster, and more effective.
AI doesn’t replace our expertise — it amplifies it. By combining human judgment with AI-driven insights, we create sharper, more efficient campaigns designed to save you time while delivering even better results.
At Riot, we take the mystery out of artificial intelligence. It is the engine that enhances what we do. By applying it with a focus across three key pillars — Content, Data, and Performance Analysis — we’re able to disrupt traditional lead generation and deliver results that are smarter, faster, and more reliable.
AI has a reputation for churning out endless streams of generic content. That’s not what we do. Instead, we use it to build depth and personality into every campaign. Each message is crafted with multiple layers of personalisation, dynamic hooks, and tailored content that speaks directly to your ideal customer. The result? Engagement rates that consistently outperform industry benchmarks and leads that are genuinely ready to convert.
The difference between noise and opportunity lies in the quality of your data. Our AI systems don’t just stop at filters like industry, size, or job title. They drill into millions of B2B records to uncover hidden signals of intent — who’s actively researching, who’s ready to buy, and who holds real decision-making power. By building extremely focused audiences unique to your business, we cut through the clutter, reduce wasted outreach, and drive conversations with people who you really want to speak to.
Campaign metrics are only as useful as the story they tell. While most providers stop at opens and clicks, we use AI to translate raw data into actionable intelligence. You’ll gain a clear picture of who’s engaging, how they’re engaging, and what it will take to move them across the finish line.
Forget one-size-fits-all. Riot gives you the freedom to choose a package that fits your ambition - not just your budget. Monthly billing / Prices excluding VAT
£145 per lead
£120 per lead
£95 per lead
QUOTE
At Riot we offer post-enquiry services to maximise your conversion rate.
Think of Riot as your lead-generation engine and the partner that helps you turn those leads into clients.
Choosing the right lead generation partner can be tough, but it pays to make the right choice. Here’s why you should choose to work with us:
Don’t settle for traditional lead generation — disrupt it.
Your next campaign begins here.
Smarter, faster, sharper — launch your AI-enhanced campaign today
Less admin, more wins. Switch to Riot and focus on growth.
Lead generation, redefined.
Riot isn’t just technology — it’s people.
We believe lead generation should be smarter, sharper, and more transparent. AI enhances what we do, but the ideas, strategy, and decisions always come from us. You can learn more about who we are by checking out our LinkedIn profiles.
SAM CROWTHER
KIM CROWTHER
Riot was born from over two decades of combined experience in the lead generation industry. Throughout the years, we’ve mastered countless tips and strategies, listened closely to what clients truly need, and witnessed firsthand how technology—especially AI—can transform the way businesses connect with customers.
With this knowledge, Sam and Kim set out to create something different. Riot Leads isn’t just another marketing company; it’s a bold step forward. By fusing proven expertise with the power of AI, we’re here to disrupt the traditional lead generation space and deliver smarter, more effective results for our clients.
At Riot Leads, we don’t just generate leads—we spark growth, ignite opportunities, and help businesses achieve their full potential. Best of all, we make lead generation accessible, offering solutions that fit every budget.
